Kate Upton Mercedes Super Bowl Ad Tries To Access A New Crop Of Customers

Kate Upton Mercedes Super Bowl Ad Tries To Access A New Crop Of Customers

Is the supermodel's new ad a step back for feminism, or is all of this fuss exactly what the car company was going for?

Kate Upton and Kenza Fourati attend SI Swimsuit On Location in 2011 in Las Vegas, Nevada. Photo: Michael Loccisano. Kate Upton and Kenza Fourati attend SI Swimsuit On Location in 2011 Upton attends SI Swimsuit Launch Party in 2012 in New York

An ad for the new Mercedes-Benz CLA hit YouTube on Monday, starring the buxom model Kate Upton.

File photo shows Kate Upton at the Daytona 500 in February, 2012. Social media sites are buzzing after a Super Bowl commercial featuring the 20-year-old graduate of Holy Trinity in Melbourne was previewed online Tuesday by Mercedes-Benz USA.

Mercedes has released a 90-second ad on the web called "Kate Upton Washes the All-New Mercedes-Benz CLA in Slow Motion" -- and the Parents Television Council has just as quickly called it out. "It's not the raciest ad that's ever aired during the Super