The franchise was known as the Hornets when they were in Charlotte, but there has been a steady push to change it for a name more suitable to the New Orleans area. The switch to the Pelicans is expected to be completed by the start of next season.
Before Tom Benson even bought the New Orleans franchise from the league more than a year ago he told David Stern it had to be rebranded to something local, something that fit New Orleans. The Pelican is local, it is the Louisiana State bird and is
The New Orleans Pelicans will come into existence next NBA season when the Hornets nickname is retired. The franchise decided to go with something more Louisiana, and since the pelican is the state bird, it appears on the flag and the state's nickname
The New Orleans Hornets are supposed to officially become The New Orleans Pelicans today, and this could possibly be the new team logo that has leaked. After checking on Twitter, it seems most people don't understand the historical significance of The
New Orleans changing its NBA nickname from Hornets to Pelicans was not a secret. But the logo and color scheme was, until today. New Orleans on Thursday officially unveiled its new nickname, logo and color scheme, capturing the essence of New Orleans
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