Box office: What drew filmgoers to 'Oz the Great and Powerful'?

Box office: What drew filmgoers to 'Oz the Great and Powerful'?

Such is the case with Oz: The Great and Powerful (trailer/posters). The $215 million Disney prequel debuted with a strong $80.3 million this weekend. Alas, due to rumblings and arbitrary presumptions that the film would open with as much as $100

No red slippers. No need. Oz works. Color, vivid color, is the star. James Franco as Oscar Diggs is good. The witches Evanora (Rachel Weisz) and Theodora (Mila Kunis) are great, both beautiful and ugly when playing evil and it is Glenda, the good witch

The Disney movie sold $80.3 million worth of tickets at North American theaters over the weekend.

"Oz: The Great and Powerful" took a major lead at the weekend box office Friday as the film opened at 3912 theaters. The James Franco-led "Oz" brought in $24.1 million, a total which THR reports puts the film on pace for a

James Franco, advance man on the Yellow Brick Road.